August 25, 2022

Introducing Messages and Audiences

Connect with your customers on mobile with personalized text messages that drive revenue and increase brand loyalty.

One of the best ways to connect with your customers is via SMS messages. With an open rate of 98 percent, text messaging far surpasses the engagement rates of any other marketing channel. That’s why text messaging is a must-have channel to include in your marketing strategy to drive engagement with customers across the entire customer journey.

Messaging and Audiences functionality requires a Professional or Enterprise Plan subscription. Learn more about upgrading your subscription plan here.

Everything You Need to Make Your Text Messaging Program Successful

With today's release, customers on our Professional or Enterprise subscription can:

Maximize subscriber growth by providing your customers with a new channel where they can engage with your brand.
Easily promote your message program across every channel.
Seamlessly integrate with Form Builder to capture mobile opt-ins on an unlimited number of Forms.
Automated double opt-in process for any text opt-ins submitted via Form submission.
Target specific Audiences with personalized messages.
Engage with your customers by sending highly-relevant text messages that drive revenue and brand loyalty.
Track message analytics such as number of message sent, subscribers, message delivery rates, etc.
Access to expert compliance guidance on how to structure your mobile messaging program.

Get Started with Messaging

1: Confirm you have access to Messaging and Audiences based on your subscription plan. This functionality is available to Professional and Enterprise Plans only.
2: Navigate to the Admin section in your Studio. Click on the Person Icon in the bottom left corner of your Studio to find the Admin section of the Studio.
3: Complete the Messaging Setup form.
4: Your Messaging Setup submission will be reviewed. Once your submission is approved, you'll have the ability to create Audiences, collect Mobile Opt-ins, and send real-time or scheduled text messages. It may take 10-15 business days for your submission to be reviewed and approved.